Outdoor Media Management

The Thomas Partnership is the UK's only practice of Chartered Surveyors acting solely in relation to advertising hoardings and displays. Established in 1990 we have an unparalleled experience of direct day-to-day market transactions supported by extensive research and data management.

Landowners infrequently deal with Outdoor media assets and have limited access to market data which can easily be corrupted or misunderstood.

Ultimately, the value of our services not only ensure the client benefits from maximized revenue but a significant amount of time is saved which can be redirected towards primary activities.

2009 Update

  • The Outdoor media market peaked at an annual turnover of £1bn in 2007 since which it has fallen back by some 10-15% reflecting trends in all media sectors.
  • The media market has a “light switch” control process which enables revenues to recover far quicker than landowners would expect property assets. Landowners should be cautious of entering into new long term agreements at current market levels which reflect depressed trading conditions as indicators suggests meaningful improvement in 2010.
  • 85% of landowners enter into onerous hoarding contractors standard forms of agreement which should be avoided.
  • Unilateral denegotiation clauses empower contractors to impose rent reductions on landowners without practical redress or accountability.
  • Denegotiation notices typically relate to contractor profitability rather than site profitability.
  • Profit share and shared revenue agreements need management and analysis through media audit as insight into media markets and practices and processes is essential.

     

Never enter into a media contractors standard form of agreement

 

Services include:

Take Outdoor Media seriously. We do.

  • National Coverage

  • Established for 20 years

  • Independent

  • Professional

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